2026
CATALOG
This catalog is a practical price list designed for use by sales representatives during client meetings and presentations. It brings together the main product lines—cosmetics, slippers, and hotel accessories—in a clear and well-structured format that is easy to consult and convenient for in-person presentation.
Its purpose is not only to showcase the product range but also to support clear and effective communication with hotels, hostels, spas, cruise lines, and other hospitality industry stakeholders throughout Russia.
Its purpose is not only to showcase the product range but also to support clear and effective communication with hotels, hostels, spas, cruise lines, and other hospitality industry stakeholders throughout Russia.
Weeks spent to bring project to final result.
Photos generated by tailored prompts and mockups, which saved budget for photography sessions.
Unique spreads with modern and minimalist layout grid.
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"A playful children’s cosmetic set displayed on a small sand platform in a whimsical cartoon underwater setting. Realistic shampoo, shower gel, box and toothbrush , surrounded by stylized seaweed, sea shells, corals, and small crab. Soft, even lighting with a gentle glow, bright and cheerful atmosphere. Smooth matte textures, rounded shapes, toy-like proportions. Shallow depth of field with a softly blurred background. High-quality 3D-style editorial product illustration, colorful and clean aesthetic, joyful and child-friendly mood."
Refining
Still, AI-generating models are not perfect, so I retouched the visuals to achieve best quality possible.
Still, AI-generating models are not perfect, so I retouched the visuals to achieve best quality possible.
Generating
By the use of AI-tools, I created more than 50 visuals and minimized the budget on all possible shootings.
By the use of AI-tools, I created more than 50 visuals and minimized the budget on all possible shootings.
Prompt-writing
After research, I started looking for good photography ideas and re-thought how we can adapt them in cosmetic and slippers area.
After research, I started looking for good photography ideas and re-thought how we can adapt them in cosmetic and slippers area.
Research
By analyzing what is trending in the world of printing and catalogs format, I defined the art direction of project.
By analyzing what is trending in the world of printing and catalogs format, I defined the art direction of project.
Sources
First step was to take photos of all products on white background and retouche them.
First step was to take photos of all products on white background and retouche them.
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Workflow
The main task was to create a clear and consistent visual system: define a flexible grid, unify layouts, and modernize the overall look while keeping the catalog familiar and easy to use. The focus was on improving readability and navigation, ensuring that the catalog remains practical for sales managers and intuitive for clients during in-person presentations.
This gallery presents a curated selection of generated images created for the catalog. The visuals are used to support the overall atmosphere and visual consistency of the price list, helping to convey product categories, mood, and positioning. Each image was developed to fit the established visual system and grid, ensuring cohesion across the catalog while keeping the content clear and easy to navigate.
Gallery